Dr Ejikeme is the Founder and Medical Director of premium west London medical and aesthetics clinic ‘Adonia Medicial Clinic’ – current holders of the highly-esteemed Aesthetics Award for Best Clinic London.
She is extremely passionate about skin and providing cutting-edge, scientifically-driven treatments that cater to all skin types, and is here to answer all your questions about NEW Plantscription Multi-Powered Youth SerumTM.
Plus, find out about her biggest skincare tips and the products you should be using based on your skin type.
YOUR QUESTIONS, ANSWERED BY
WHAT IS A SERUM AND WHAT’S SO SPECIAL ABOUT ORIGINS NEW SERUM?
“I am ingredients driven so I follow the science. The key active ingredients in the serum - Peptides, Niacinamide, Hyaluronic Acid - all have good evidence behind their use in helping to support collagen and the barrier function of the skin. I am also passionate about skincare for all skin types and the multi-powered serum is suitable for all skin.”
- Also known as Vitamin B3, Niacinamide is a water-soluble ingredient which:–Helps to support strength and flexibility in the skin via ceramides and collagen.–Helps to reduce the appearance of discolouration.–Has antioxidant properties.–Can soothe the appearance of irritated skin.Hyaluronic acid is a naturally occurring sugar found in the body known as glycosaminoglycan. Over 50% of the body’s HA is found in the skin. It is able to hold 1000 times its weight in water so functions as a humectant. Its role in the skin is to help maintain moisture and lubrication. Adding it to your routine help to pull moisture to the skin.Peptides are short chains of amino acids. These form part of the structure of the skin. Responsible for strength, flexibility, and resilience. In skincare peptides can support skin’s natural collagen and help fortify the barrier function of the skin.
WHY SHOULD I USE A SERUM?
“It depends on the components of a serum. Many of my patients like the feel of serums and like to layer their products. The goal is to have each step in your routine perform a function. A serum is a nice way to get a few key ingredients in one step.”
WHERE DOES A SERUM FIT IN MY ROUTINE?
“Morning and night, after cleansing and before moisturising.”
WHAT ARE YOUR TOP SKINCARE TIPS?
“Have a minimal but effective skincare regime using products with scientifically-proven ingredients. In my clinic one of the things that I saw in 2020 is people using too many products. Some of the problems this can cause includes over exfoliation leading to breakouts. Too many products layered over each other leading to pilling, product wastage and even skin sensitivity. A streamline routine has always been my approach with hard working ingredients which have multiple functions.”
THE BASICS OF A SKINCARE
KNOWING YOUR SKIN
We asked Dr. Ejikeme what products you should be introducing to your routine based on your skin types. Here’s what she had to say:
- Look out for ingredients which help to support the barrier function of the skin. Ingredients like hyaluronic acid, aloe and glycerine which are humectants so pull moisture to the skin, others such as ceramides, fatty acids which then lock in that moisture. If you have dry skin then occlusives such as shea butter can reduce water loss from the skin. Reduce stripping agents from your routine and add in products with ceramides and hyaluronic acid.–Hydrating / gentle cleansers.–Cream Moisturiser.–SPF 30+ in the day.Hydrating / gentle cleanser.–AHA/ BHA exfoliating cleanser 1-2 times a week.–Antioxidant serums.–Light moisturiser.–Eye cream.–SPF 30+ in the day.–Retinoid at night-time.Foaming cleanser daily.–Exfoliating cleanser a few times a week such as salicylic acid to help regulate oils.–Light oil free antioxidant serum.–Avoid heavier occlusive products if you are blemish prone.–Opt for lighter, oil-free and water-based lotions.–SPF 30+ in the day.–Retinoid at night-time.
*Sensory testing conducted by Origins on 110 women.